Crescent Development Services 

Our business development services are the result of years of hands-on experience within the hospitality industry. In an effort to formulate opportunities and overcome challenges for owners and developers, we optimize the diverse range of issues related to development. Our established relationships across all major brands and networks offer the alliances necessary to ensure a successful transaction, clear strategy for the asset, and quick ramp in performance. In addition, our significant resources are applied to investment and growth strategies throughout each phase of the process. From sourcing acquisitions, development opportunities and due diligence support, to evaluating branding and opportunities for improvement, Crescent is here for you every step of the way.


  • Deep Network Across the Hospitality Industry
  • Due Diligence Insight from Crescent's Operations and Sales Teams 
  • Franchise-Agreement Negotiation
  • Property Improvement Plan Management and Pricing
  • Revenue Strategy Implementation
  • Pre-Opening Procurement and Marketing
  • Repositioning and Rebranding
  • Strong Broker Relationships
  • Numerous Sources for Lead Generation
  • Debt Sourcing
  • Superb Underwriting Capability
o Excel Modeling
o Market/ Revenue Upside Analysis
o Cost Efficiency Analysis
o PIP Analysis Inclusive of Pricing
o Return Analysis

Discover how Crescent Hotels & Resorts — one of the premier hotel management companies in the U.S. and Canada — can give you the competitive edge for superior profitability and service by calling us at (703) 279-7820 or by contacting us today