Achieve a higher level of profitability and guest service from your culinary investment. Rely on Crescent Hotels & Resorts - one of the world's premier hotel management and ownership groups, to maximize the profits from your food and beverage outlets. Crescent Hotels & Resorts will craft expert recommendations for the direction, design, and operations of your new or existing outlet, assessing the strengths and opportunities in these key areas:

• Cuisine and atmosphere
• Personnel - service and technical training
• Profitability opportunities via cost control and pricing strategy
• Proactive promotion through marketing and sales

Restaurant:
Look to Crescent Hotels & Resorts to add the reassuring flavor of skillful management and experience to your existing dining and catering establishment. Crescent Hotels and Resorts will develop a strategic solution for your restaurant that best leverages the strengths of the existing concept and facility. Crescent Hotels & Resorts will use their decades of experience to skillfully increase both unique visits and check averages to your restaurant, with recommendations designed to appeal to both the hotel guest and the local visitor.

Restaurant Concept & Design: From the initial concept to the opening day, Crescent Hotels & Resorts will create and implement a new restaurant model sure to add value to hotel properties and maximize returns on investment. We will ensure the successful launch of your restaurant asset through market research, demographic targeting, and the seamless collaboration of our talented strategic, creative, and operations teams. From the architectural design of the building to the design of the cocktail napkins on the table settings – Crescent will provide the vision and direction needed to make your new restaurant a financial success Crescent Hotels & Resorts Critical Path for Design and Concept:

Prepare Situation Analysis Background Current Restaurant Overview Market Analysis Introduction Hotel's Position Local Traffic Drivers Guest Analysis Competitive Analysis Concept Personality Introduction Key Words Positioning Statement

Concept Overview Concept Description The Cuisine Wine and Beverage Program Pricing Strategy Inspirational Imagery Concept Fact Sheet Design Recommendations Design Layout

Banquets and Catering: Crescent Hotels & Resorts brings a proactive sales approach to banquets and catering guaranteed to drive incremental food and beverage revenues to the bottom line. With a focus on culinary training, cost-control procedures, and an innovative approach to presentation, Crescent Hotels & Resorts is sure to make any group or social event a success in both guest satisfaction and revenue capture.

Click here for more about Management Services available through Crescent Hotels & Resorts.

Call us at (703) 279-7820 to learn more about how our services may benefit you - or click here to contact us.